Awesome Sports Logos Blog

Dominance by the Miami Heat Creates an Awesome Sports Logo

The Miami Heat came just short of the Lakers all-time consecutive wins record, and embarrassed teams along the way. While the country’s talking heads debate what this streak means or could have meant for The Lebrons and the NBA, I pose a very specific question: how does this accomplishment affect the Miami Heat’s logo?


The Heat logo is both classic and modern. The simplistic lettering indicates sports tradition, while the graphics trend contemporary. For whatever symbolism is worth, the Heat logo didn’t really personify anything until 2006. When the Heat beat the Dallas Mavericks for their first NBA title, the logo began to take on meaning. For some, it signified the dynamic play of Dwayne Wade. Many came to know the Heat insignia as a representation of Shaquille O’Neal’s third act. Others saw the logo as a send up to the old-school genius of Pat Riley. In Dallas, the Heat logo became a symbol of rogue larceny and unfairness. However, none of these descriptors could hold a candle to what the logo would come to represent in 2010.

When Lebron James announced his “decision” to the world, he vilified the Heat emblem. The world came to recognize South Beach as a beacon of superstardom, but in a very ugly way. These sentiments only rose when the Heat lost to the Mavericks in the 2011 NBA Finals. Ironically, the Heat logo became a symbol of redemption for Mavs fans. For a while, it looked as if the Miami logo was doomed to infamy-instantly recognizable, but for all the wrong reasons.

Last year’s title win for Miami restored some balance to the logo. Today, the Heat logo spells reluctant respect. Lebron James and the Miami Heat have paved an incredulous path to success, but are extremely popular nonetheless. If the Heat had succeeded in taking the all-time wins streak from the Lakers, it could’ve change the perception of Miami’s logo historically. Haters can chalk 16 playoff wins up to luck all day, but even the darkest doubters would have had a hard time discrediting 33 in a row. Alas, Miami came up a hair short, but 27 will be the #2 spot for a long time, and that’s nothing to balk at. Until another team makes a serious run at this record, the Heat logo will instill an everlasting credibility that even the dumbest “decision” can’t disgrace.

All this talk of emblematic symbolism begs the question; what kind of meaning can you put behind our logos? Awesome Sports Logos needs bold and unique people to bring our awesome t-shirts to life. Find a shirt you love in our catalogue and wear it for the world to see. It won’t be long before we’re getting rave reviews about our product and our customers. Maybe you can put some muscle behind the New York Zouaves? Check out the awesome t-shirts below!


Thanks for reading!
Jake Springer
Awesome Sports Logos Columnist/T-shirt Wearer

History on a Cool T-shirt, Its a Win-Win

On our nation’s birthday, my best to everyone living in this awesome country. Huge thanks to the men and women who serve in our Military for keeping this great land safe and protecting our freedoms, the Coast Guard and Border Patrol for their countless contributions and for our community civil servants which include Police, Fire and EMT’s. We can’t say it enough, thank you very much for all that you do.

One of the great things about starting this t-shirt company is that I’ve learned so many great things about America. Every logo on our site has a detailed description next to it. Just like you, I didn’t know there was a huge Kumquat festival in Dade City each year. We tell you how many potatoes are harvested from Idaho, what a Chupacabra is and plenty of other stats. We still can’t believe that the Amish live in Intercourse. That seems like a joke but it’s true.  Two of our logos have special meaning this Independence Day. I discovered the names when I visited the Smithsonian a few years back.

The New York Zouaves

The name Zouave actually comes from Algeria and was first used by the French army as they recruited military from the Zouaoua tribe. Zouaves are distinguished by their uniforms which included short open-fronted jackets, baggy trousers and often sashes and oriental headgear. The New York Zouaves also known as the 11th New York Infantry took on the Zouaves name, uniforms and drill style during the Civil War. These volunteers started fighting immediately occupying Alexandria, Virginia just 24 hours after the state succeeded from the Union. They used different tactics than most regimens and with great success. They actually re-loaded their rifles on their back so they weren’t easy targets. They also marched at double the normal speed and were spaced further apart. Zouave regimens faded after the Civil War and transformed into what’s now known as our National Guard.

The Dallas Doughboys

A Doughboy is a term used to describe an American soldier. This term dates all the way back to the Mexican American War that focused around Texas. Some say it originated because many noticed that U.S. forces were constantly covered with chalky dust from marching through the dry terrain of Northern Mexico making the men look like unbaked dough. There are many other theories on the nickname, including how the infantry baked with rice and dough during war rations. The term Doughboy changed into the commonly used term “G.I.“ during WW2. In 2011, the last known Doughboy Frank Buckles of West Virginia passed away at the age of 110. Frank was an amazing Patriot. He lied about his age to serve during WW1 as an ambulance driver in France. Buckles then spent three years in a Japanese POW camp in the Phillipines during WW2. People like Mr. Buckles make this country what it is today.


I hope you enjoy these shirts and the stories that go along with them. If you have any questions, as always, feel free to reach out to me at

Gavin Spittle

Founder, logo lover and most importantly proud American!



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