College Coaches Deserve Promotions Just Like You

A promotion. Before children learn about upward mobility, signing bonuses, or entry-level positions, the concept of a promotion is engrained in their mind. Before they grow up and things get more complicated, kids know that a promotion is good and that Mommy and Daddy want one. 
 
Ambition and motivation make our country and many others so special and allow for growth and improvement. We encourage it from an early age and reinforce its importance through teaching, branding, entertainment, literature, and more. Reach for the stars, Just do it, and Pursuit of Happyness to name a few. Yet, why do we frown upon those in the sports world who simply do as they--scratch that, we--were all taught? 
 
When a college football coach leads a program to success and then leaves for what is unquestionably a better opportunity, everyone is up in arms about that coach's "sleaziness," or his lack of loyalty. 
 
James Franklin recently accepted the Head Coaching position at Penn State University after three years at Vanderbilt. He took the Commodores from SEC obscurity to national relevancy. Under Franklin, they went to consecutive bowl games for the first time in the schools history. He helped give that University a program to be proud of. He earned a "promotion." While Penn State isn't a step up within the same company, do we expect young, ambitious coaches like Franklin to remain at a job if there are better opportunities out there? 
 
"These coaches have no loyalty to these Universities!"
 
You're right, because it is okay for a manager of a department store to change jobs because the new opportunity offers three times more in annual salary, but it isn't okay for a coach to do the same. Even if it isn't three times as much, but merely a 10% raise, we encourage that. We encourage upward growth. 
 
And what if the new opportunity allows the coach a better opportunity to achieve and reach his goals? Let's tell them, "Sorry, coach, I know all you want is to win a National Championship, but you are a terrible person if you make a decision to try and help yourself do that."
 
A number of factors play into these moves and these are the same factors we encourage our sons and daughters to consider when they weigh their own opportunities. Oh, yeah, and these are the same factors that these coaches' players will consider when they enter the real world. 
 
"And these guys have the nerve to say they care about the kids..."
 
Easily my least favorite and most ignorant comment of them all. Unless we expect these coaches to never ever leave unless they are fired, they are always going to leave a group of kids behind. Ask any coach and the good ones will tell you that this is the toughest part of the job. These coaches dedicate hours upon hours working to help these kids, whether directly or indirectly, often times choosing to do so at the expense of their own kids or family. They deserve a round of applause if they get the opportunity to make a decision for themselves or their family, not the taste of tomatoes in their face. 
 
"Do contracts mean nothing anymore"?
 
Yes, college coaches often sign contract extensions only to leave within a year or two and several years shy of that contract's agreed upon commitment. But these contract extensions benefit the University as much as it does the coach. While they typically offer the coach a raise, it offers the program a better foundation upon which to recruit. What if a coach spent an hour telling you how great their school is, only to end with: "But we'll only be together for the first year because my contract is up and this school doesn't have the confidence in me to bring me back so you'll have a new coach and I don't know who it will be...he may not even fit your playing style, but come to our school!"
 
Basic Math: Better recruits = better program. Better program = more revenue. More revenue helps the University. Thus, if a contract extension helps recruiting and if better recruiting helps the University, it is clear that these extensions are better for both parties.
 
"But the player's can't leave!"
 
This is a separate issue that should not reflect negatively upon ambitious coaches, rather, the NCAA's rules regarding transfers. Don't blame the coaches for this...two wrongs don't make a right. 
 
So Vanderbilt fans (Franklin) and Boise State fans (Chris Peterson) and all other fan bases whose head football coach left for greener pastures, why don't you take the time to applaud the coach for what he brought your favorite program and your favorite University. Or, continue to turn your back on these coaches and resort to slander and criticism but then ask yourself, Who is the disloyal one now? 
 
Thanks for reading and remember, our number one goal here is to bring back the fun and creativity back to sports logos with our awesome t-shirts. Support the cause and grab yourself a super soft cool t-shirt. We guarantee it will become a quick favorite in your closet. 
 
Jared Sandler
Awesome Sports Logos Columnist