Awesome Sports Logos Blog

Can a Sports Logo Makeover Fix The Cleveland Browns

The city of Cleveland has found some amazing success with their sports teams, as of late. In the NBA, the Cavaliers celebrated winning the Finals last season. This year, fans got to witness the team raise their championship banner, and the city was proud. In the MLB, the Indians made it to the World Series. Although they ended up losing in Game 7, the city of Cleveland was proud yet again. Their beloved baseball team made it to the show. They achieved success, despite not being considered as good as some of the other teams. While the city of Cleveland has had much to celebrate, there is just one black spot on their record. That black spot is the Cleveland Browns.

The NFL is the most popular sporting organization in the United States. They constantly put other sports to shame in advertising dollars, television deals, and ratings. The city of Cleveland just can’t seem to catch a break in football, as the Browns are one of the consistently worst teams in the league. So far this year, the team is winless. That’s no typo, the Browns have lost every game this season, and are currently sitting at 0-10.

What could possibly be the cause of this unlucky season? Is it bad coaching? Could it be that Johnny Manziel left a curse on the team? Is there simply no luck left, after the NBA and MLB teams drained it all up? There are many avenues that one could explore, in trying to place or find blame. Even I have my own theories. Frankly, I think that the team’s logo is the cause of their downtrodden season.

 
Logo courtesy of sportslogos.net 

When you look at other teams’ logos, they all have something worth looking at. The Browns on the other hand, their logo has nothing to it. Their helmet is plain orange, with a single white stripe going down the middle, from front to back. The single white stripe is outlined on both sides by a black accent color. There is no animal, there is no lettering, there is nothing but simplicity. What do fans have to cheer for? What do players have to draw inspiration from? Nothing.

There is no eagle to take strength and perseverance from. There is no panther to take speed and agility from. There isn’t even a patriot, to draw unity and fight from. There is only the color orange. And while many fans, sports writers and even coaches may say that this means nothing, I would disagree. I feel that if there were something there, anything at all, the team could draw something from it. They could draw at least enough for a win, and maybe enough for more than the three wins the team achieved last season.

Can a sports logo make that much of a difference? The answer is probably not? That said, it does signify change and a new beginning. When the Patriots, Bengals and Bills changed their logo, success quickly followed. It's probably coincidence but it does bring needed attention. A change also brings new merchandise sales which no owner would frown upon.

While no one can say for certain what has caused this team to underperform, I would say that it’s time to make some changes. A logo change may sound simple, or even irrelevant. But now is the moment when no stone must go unturned. This is the moment to not hold back, and do whatever it takes to change their history of less-than-mediocre play. What will the Browns do to restore hope to the city of Cleveland? What will they do to stop being the black spot on an otherwise perfect Cleveland sports era?

Cleveland actually has a pretty cool alternate sports logo. Why not put this on the helmet and change it up? 
 
 
 
Logo courtesy of sportslogos.net 
 

One logo that doesn’t need any changing is our very own Cocksville Blockers! Okay, we admit that this is the only made up city, but how could we resist? This city name and logo go hand in hand. We were going to use Cockeysville, Maryland but that is pronounced much differently.

 

This angry rooster will stop at nothing to get in your way and block any of your moves. Of course, we’re talking about football moves, what were you thinking of? This Cocksville Blockers funny t-shirt is our best seller and for good reason. Add it to your list on our t-shirt of the month club, and wait for this awesome tee to find its way to your doorstep at the first of every month!

Thanks for reading and supporting us!

YOU are AWESOME!

Blake Cole

Sports Logo Lover

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